Comments on: Bizarre Labatt 'Blog' Entry about Sonos http://www.bluescrap.com/wordpress/2006/08/27/bizarre-labatt-blog-entry-about-sonos/ Just another WordPress weblog Mon, 24 Mar 2008 13:55:24 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Blue’s WordPress Blog » Curiouser By The Day http://www.bluescrap.com/wordpress/2006/08/27/bizarre-labatt-blog-entry-about-sonos/comment-page-1/#comment-69 Blue’s WordPress Blog » Curiouser By The Day Tue, 09 Jan 2007 16:37:06 +0000 http://wp.bluescrap.com/2006/08/27/bizarre-labatt-blog-entry-about-sonos/#comment-69 [...] It looks as though - with no sign of the Yuku release on the horizon and the two-months-and-counting silence from Rob Labatt, their “problem solving kinda guy” boss - some of the ezstaff are getting their messages mixed again. Apparently, some people are confused about official and non-official Yuku forums, so Alison helpfully tells us - in an obscure, non-official Yuku forum, which ones are which: “The lobby is the hub of yuku. The lobby is made up currently of several forums. There is the announcements forum which is the main place to get the latest information about yuku. There is general chat, which is not a help forum - but that does not mean you cannot discuss yuku in it. There is the help and FAQs forum which is designed to guide people to the wiki FAQ, and also help us track when the FAQ doesn’t answer the questions posed. I think people will still seek more hands on help from places like gethelp. [...] [...] It looks as though - with no sign of the Yuku release on the horizon and the two-months-and-counting silence from Rob Labatt, their “problem solving kinda guy” boss - some of the ezstaff are getting their messages mixed again. Apparently, some people are confused about official and non-official Yuku forums, so Alison helpfully tells us – in an obscure, non-official Yuku forum, which ones are which: “The lobby is the hub of yuku. The lobby is made up currently of several forums. There is the announcements forum which is the main place to get the latest information about yuku. There is general chat, which is not a help forum – but that does not mean you cannot discuss yuku in it. There is the help and FAQs forum which is designed to guide people to the wiki FAQ, and also help us track when the FAQ doesn’t answer the questions posed. I think people will still seek more hands on help from places like gethelp. [...]

]]> By: Blue’s WordPress Blog » A Very Good Question… http://www.bluescrap.com/wordpress/2006/08/27/bizarre-labatt-blog-entry-about-sonos/comment-page-1/#comment-68 Blue’s WordPress Blog » A Very Good Question… Fri, 05 Jan 2007 14:50:26 +0000 http://wp.bluescrap.com/2006/08/27/bizarre-labatt-blog-entry-about-sonos/#comment-68 [...] Despite her being ’staff’ and therefore being in a position where she ought to know, I’m sure she’s not the only one asking that. After all, that “problem solving kinda guy“, Silent Rob Labatt, has been very quiet for the last two months despite his self-imposed target of “late 2006″ for Yuku being “ready for prime time”.   [...] [...] Despite her being ’staff’ and therefore being in a position where she ought to know, I’m sure she’s not the only one asking that. After all, that “problem solving kinda guy“, Silent Rob Labatt, has been very quiet for the last two months despite his self-imposed target of “late 2006″ for Yuku being “ready for prime time”.   [...]

]]> By: Gossip 2.0 http://www.bluescrap.com/wordpress/2006/08/27/bizarre-labatt-blog-entry-about-sonos/comment-page-1/#comment-67 Gossip 2.0 Sun, 27 Aug 2006 14:16:06 +0000 http://wp.bluescrap.com/2006/08/27/bizarre-labatt-blog-entry-about-sonos/#comment-67 It ties certainly in with the problem of advertising on MySpace-like environments. The point is that 'old school' advertising does not work at all anymore on such networks. The industry is looking for ways to connect to the audience by more personal methods like: befriending a profile using bots or scripts, directly sponsor playlists, targeting popular blogs directly with offers, using evangelist bloggers (payed/unpayed) and so on. The ad industry is still experimenting with this right now, fearing law suits (eg Myspace is sued for copyright violations as well as providing space for stalkers and sexual predators). So it's beyond doubt that Labatt is experimenting here with the profiles and blogs to see how advertising could be done and perhaps he hopes initial promise at Demo2005 can still be fulfilled somewhat... (rolling eyes) It ties certainly in with the problem of advertising on MySpace-like environments. The point is that ‘old school’ advertising does not work at all anymore on such networks. The industry is looking for ways to connect to the audience by more personal methods like: befriending a profile using bots or scripts, directly sponsor playlists, targeting popular blogs directly with offers, using evangelist bloggers (payed/unpayed) and so on. The ad industry is still experimenting with this right now, fearing law suits (eg Myspace is sued for copyright violations as well as providing space for stalkers and sexual predators).

So it’s beyond doubt that Labatt is experimenting here with the profiles and blogs to see how advertising could be done and perhaps he hopes initial promise at Demo2005 can still be fulfilled somewhat…

(rolling eyes)

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