Let’s just remind ourselves why Yuku is “better than free”, shall we?

There’s the famous DEMOfall launch presentation given by ezboard, Inc.’s CEO, Robert Labatt back in September 2005 in which he delineated Yuku from its competitors as being easy to set up (that’s subjective, but a look at the Yuku help [sic] forums might suggest otherwise), having backups and sharing advertising revenues.

So the jury is out on USP #1.

Backups? Well let’s not forget this is the same company who promised backups for “Gold” ezboards as part of the premium the board owners paid. The backups that in my experience were non-existent after the alleged hack took place, the clever hacker having somehow managed to delete all the backups as well. Someone remind me: what defines a proper backup? Still, some 9 months after it was “available today”, they haven’t sorted out restorals yet:

“there’s no restore in place right now…”

Ah.

OK, advertising revenue sharing? Nope. Still completely silent on that…